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RBA Glossary definition for offer

offer – Price offered to buyers.

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Literature

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
Third, consumers' choice of credit card may also be affected by sign-up offers. ... They found that consumers were significantly more likely to respond to offers with a lower-rate introductory offer lasting just a few months than to offers of a slightly
https://www.rba.gov.au/publications/rdp/2018/2018-11/literature.html

Consumer Credit Card Choice: Costs, Benefits and Behavioural Biases

1 Oct 2018 RDP 2018-11
Mary-Alice Doyle
Third, consumers' choice of credit card may also be affected by sign-up offers. ... They found that consumers were significantly more likely to respond to offers with a lower-rate introductory offer lasting just a few months than to offers of a slightly
https://www.rba.gov.au/publications/rdp/2018/2018-11/full.html

Consumer Credit Card Choice: Costs, Benefits and Behavioural Biases

9 Oct 2018 RDP 2018-11
Mary-Alice Doyle
debt, households, interest rates, money, payments. The credit card market offers consumers a wide range of options when choosing a card. ... In contrast, consumers do not appear to be present biased in responding to temporary sign-up offers.
https://www.rba.gov.au/publications/rdp/2018/2018-11.html

Evidence of Behavioural Biases?

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
Alternatively, if consumers respond to sign-up offers in line with a standard rational choice model, respondents with expired sign-up offers would be no worse off, after the offer expires, ... But questions asked in the Consumer Payments Survey cover all
https://www.rba.gov.au/publications/rdp/2018/2018-11/evidence-of-behavioural-biases.html

Conclusion

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
In contrast to evidence from the United States, I do not find that temporary credit card sign-up offers appeal to consumers' present bias; consumers who signed up to their card ... This appears to reflect the mix of offers, with higher-income respondents
https://www.rba.gov.au/publications/rdp/2018/2018-11/conclusion.html

Appendix F: End of Survey Questionnaire

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
Q8.1.1. Does this offer still apply to your card now? Yes. ... A bonus points/flight/cash back offer. A balance transfer deal. Reward points or flight points.
https://www.rba.gov.au/publications/rdp/2018/2018-11/appendix-f.html

Data

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
their card, and whether they signed up to their card with a temporary special offer.
https://www.rba.gov.au/publications/rdp/2018/2018-11/data.html

Barriers to Switching

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
Respondents' stated preference to hold a credit card with their main or preferred bank (see Figure 2) may explain part of this reluctance to switch, though most banks offer a range
https://www.rba.gov.au/publications/rdp/2018/2018-11/barriers-to-switching.html

Introduction

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
and, their responses to short-term sign-up offers.
https://www.rba.gov.au/publications/rdp/2018/2018-11/introduction.html

Estimating the Net Monetary Benefits of Credit Card Holding

8 Oct 2018 RDP 2018-11
Mary-Alice Doyle
A relatively small number of respondents were motivated by other features that may also carry a monetary value, such as a sign-up offer, a balance transfer deal, or insurance and ... Respondents with multiple cards are a heterogeneous group. Some appear
https://www.rba.gov.au/publications/rdp/2018/2018-11/estimating-the-net-monetary-benefits-of-credit-card-holding.html